Marketing and selling

Marketing matters. Marketing drives sales for businesses of all sizes by ensuring that customers think of their brand when they want to buy.

Marketing and selling
ARTICLE

Marketing and selling - overview

Marketing matters. Marketing drives sales for businesses of all sizes by ensuring that customers think of their brand when they want to buy.

Marketing and advertising
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Marketing and advertising - overview

You must make sure your marketing activities comply with consumer protection regulations. Any email marketing is also separately regulated.

Consumer protection
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Consumer protection - overview

Treating customers fairly and honestly is good for your reputation, helping retain existing customers, attract new ones and build customer loyalty.

Importing and exporting
ARTICLE

Importing and exporting - overview

Importing and exporting can present exciting new business opportunities, from opening up new markets to sourcing unique or cheaper supplies.

Consumer credit FAQs
FAQs

Consumer credit FAQs

How to get a licence to offer credit to consumers and businesses, drawing up a credit agreement and the costs and implications involved.

Distance selling and marketing FAQs
FAQs

Distance selling and marketing FAQs

Distance selling rules apply to the sale of goods and services where there has been no face-to-face contact between the customer and your business.

Engineer on phone next to faulty washing machine
FAQs

Product liability FAQs

Product liability laws cover consumer goods and goods used in a workplace. If someone is injured by a defective product, they can sue for damages.

Trading online article on mobile phone
FAQs

Trading online FAQs

When selling online to individuals you must provide certain information to them and ensure they agree to your terms and conditions.

Understand legal issues for importers
Article

Understand legal issues for importers

Buying from a supplier abroad can bring unique issues, including legal and cultural differences and transport problems. Our guide to the main issues.

A-Z glossary of key credit terms
Article

A-Z glossary of key credit terms

Financial transactions can be full of jargon and technical language. Make sure you understand any credit agreement with this glossary.

Shipping crane at docks - Apply online for an export licence
Tool

Export licence application

Apply online for a Standard Individual Export Licence, and find out more information on when you need to apply and the documentation you will need.